What is your role?
I am the Product Marketing Manager at Clavister.

How long have you been with Clavister?
I started in March 2007.

Can you describe your role?
The Product Marketing discipline is an outbound activity aimed at generating product awareness, differentiation, and demand. My job is to take all the great functionality that our developers do, and turn that into marketing messages, collaterals, web material, etc. The goal is to create international awareness of the Clavister brand and product portfolio, and to show our unique benefits to a very demanding audience. Doing the right things and doing things right - it is as simple as that.

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